Explainer videos are powerful tools for breaking down complex topics into clear, digestible content. But traditional video production can be time-consuming and costly. With AI video explainer creation, you can now generate high-quality videos quickly—even without video editing experience or a production team.
According to Wyzowl, 96% of people say they’ve watched an explainer video to learn more about a product or service. These videos drive higher engagement, simplify messaging, and improve conversion rates. And thanks to AI, they’re easier to create than ever.
Why Use AI for Explainer Video Creation?
AI tools take your script, idea, or URL and automatically generate scenes, animations, visuals, and even voiceovers. This makes explainer video production accessible to small businesses, educators, agencies, and creators. No need to storyboard, record, or edit manually.
Whether you’re creating product tutorials, onboarding videos, or service walkthroughs, AI video explainer creation saves hours while producing professional results.
Need a full platform that combines videos, automation, and lead capture? A full managed AI website builder can connect explainer videos directly into your conversion funnel.
Best AI Tools for Creating Explainer Videos
Pictory
Generate explainer videos from scripts, blog posts, or URLs. Pictory automatically adds relevant visuals, transitions, and voiceovers.
Animoto
Offers pre-built templates for explainer and marketing videos. AI helps arrange visuals and text for maximum clarity.
Synthesia
Use AI avatars and voiceovers to create talking-head style explainers. Ideal for training, customer support, and internal communication.
Lumen5
Transforms text into explainer videos using stock footage, animations, and branded templates. Great for social media or websites.
Steve.ai
Create animated explainer videos by typing a script. It automatically matches scenes, transitions, and narration.
Combine these tools with SEO and SEM services to drive visibility to your video content and bring in more traffic.
AI Video Explainer Creation Tutorial: Step-by-Step
Step 1: Choose Your AI Video Tool
Select a platform like Pictory or Steve.ai based on the type of explainer video you need (text-based, animated, avatar-led, etc.).
Step 2: Write a Clear Script
Keep it short—aim for 60–90 seconds. Focus on one idea, problem, or solution. Use simple language and a conversational tone.
Step 3: Paste Script and Select a Template
Choose a template style—animated, real footage, or avatar. Let the AI break the script into scenes and match visuals accordingly.
Step 4: Add Voiceover and Branding
Use AI voice narration or upload your own. Add logo, colors, and custom fonts to keep your video on-brand.
Step 5: Preview and Export
Review the timing, visuals, and voice. Once you’re satisfied, export the video in HD and upload to your site, YouTube, or social platforms.
To nurture leads after they watch, pair explainer videos with AI CRM and lead nurturing tools that follow up automatically based on viewer actions.
Tips for More Effective Explainer Videos
- Focus on one message per video
- Use visuals to clarify, not distract
- Add a call-to-action in the final scene
- Test multiple formats (animated, live-action, avatar) to see what your audience responds to
- Keep it under 2 minutes for maximum retention
If your goal is to build a library of content that educates and converts, our full managed service can help you scale production and strategy.
Conclusion
With this AI video explainer creation tutorial, you can turn complex topics into simple, engaging content—without spending days or thousands of dollars. AI tools let you generate high-quality explainer videos that educate, inform, and drive action.
Whether you’re a small business, startup, or content creator, explainer videos are an essential asset. And with AI, they’re now faster and easier than ever to produce.
Want help integrating explainer videos into your website, sales funnels, or lead-gen campaigns? Contact our team to explore how AI-powered content can grow your business efficiently and at scale.
